A talented team of creative writers, artistic designers, patient account managers and numerous others make the magic happen at FUSE Media+. Our headquarters are strategically positioned in paradise, a few blocks from Sarasota Bay pictured above. Yes, location matters!


Jules Lewis Gibson

Jules Lewis Gibson

President, Founder

As one of the only self-funded female media owners in the country, Jules brings an innovative, fresh perspective to the business. Prior to entering media, she worked on the other side of the desk for almost 20 years wearing many hats as an international art and antique dealer, retail marketing executive, marketing and advertising agency principal, nightclub owner, executive director of a regional Arts non-profit organization, top producing realtor and integrated marketing consultant.

In 2011, she set out on a new challenge by acquiring Florida Homes Magazine. The media industry provided a fresh canvas where the entirety of her skills could be utilized in exciting new ways. Jules’ prolific creativity, understanding of the advertisers’ perspective and keen eye for marketing strategy have been invaluable as she navigates the changing landscape of media in the digital age.

In 2014, she created FUSE Media+ to serve an umbrella company for her growing titles. She launched GRAVITAS Magazine, an entirely new concept for a women’s magazine followed by a new boating lifestyle magazine, Florida Boating, in early 2015. GRAVITAS Magazine was honored in the BEST NEW MAGAZINE category by the Florida Magazine Association in 2015. At a time when many media companies have circled the wagons, Jules is dedicated to developing innovative brands that engage niche audiences on multiple platforms. She is focused on expanding the conversation and reach of her brands through innovative strategies with digital platforms and event marketing.

In her non-work life, Jules can be found on a ball field, tennis court, poolside or floating in the turquoise waters of the Gulf of Mexico with her sons, Zachary and Nicholas.

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Follow Jules on Twitter @SeasideJules

Vanessa Houston

Editorial Director

Having taken a rather circuitous path through the publishing, marketing and nonprofit realms during the course of her career, Vanessa has enthusiastically returned to her true love for writing, editing and all things creative. In recent years she has made significant editorial contributions to a number of award-winning works of poetry and fiction. Her keen eye and subtle sass help fuel FUSE’s mission of producing informative, thought-provoking and entertaining publications. While her roots are firmly planted in Charm City, and her heart longs for the din of Manhattan, she has grown to truly appreciate the magic of that Sarasota sunshine.


Melissa Mellert

Art Director

Since graduating from Ringling School of Art and Design in 2004, Melissa has amassed 10 years of graphic design experience working for national and local publications including Women’s Running and New Beauty. She has also been the Art Director for photo shoots with a wide range of themes—notably food, fitness, lifestyle and celebrity covers. When she’s not exercising her creative muscle, she keeps active as an avid soccer player and runner. But she always makes time for her true love: animal activism, and, of course, cuddling with her six rescue kitties (and her husband).


Lindsey Sheets

Content & Media Strategist

Lindsey is a content creator who is passionate about impactful video and beautiful design. She lends her skills and personal aesthetic to the creation of insightful art for FUSE’s notable web presence. She grew up in Minneapolis and recently moved to sunny Sarasota after graduating with a Bachelors in Media Communications.


Chelsea Bellrose


Talented artist and illustrator Chelsea mixes hand-drawn and digital elements to create an aesthetic that is clean but fun and full of character. Her mediums of choice include watercolor, pen and ink, lithography and screen printing, allowing her superb drafting skills to translate into a variety of styles and outcomes. Her flair and unique sense of humor perfectly complement the FUSE vibe.

Carol Wise

Copy Editor

Carol, based in Saint Louis, turns her eagle eye to the page for straightforward, experienced, no-nonsense proofreading and editing. She received her training at the University of Chicago from the very editors who publish the Chicago Manual of Style. She has a Ph.D. with 16 years of experience teaching at top American universities. Her work—as editor, writer and ghostwriter—has earned numerous prestigious literary awards.

Austin Holt

Contributing Writer

With over a decade of experience writing and editing for some of the largest lifestyle magazines and custom publishing houses in the American South, Austin maintains the highest standards of creativity.  As a trained journalist, he knows how to peel away the layers of the onion to arrive at the core of a story, and deftly weaves ideas into compelling copy. He is a true artist, which is apparent in his written words and in his exceptional work as a professional photographer.      |     941.227.7331
1900 Main Street, suite 209, Sarasota, FL 34236